'Totally Wired' Might Help You Do Your Job
Posted by anastasia on 06-18-2007Warning: Shameless plug ahead. I received some positive feedback today from a happy reader via email who also happens to work in marketing:
Just thought i'd drop you a line to say i liked your book, I bought it the other day as i was researching backup material for a brand pitch on a social networking site - after adding ypulse to my google reader selection.
While a lot of the links are coming from a slightly American perspective (not many UK kids use Xanga ) the discussions and points you were making were certainly relevant to anyone interested in online youth activity. It's great to read a book from someone so enthusiastic, and excited about online youth activity, and you've certainly done your research well, I've been following up a lot of your case studies, and they're really interesting. I believe so many agencies are going to fall by the wayside because they're not embracing the massive change that the net is having on their clients brands - we live in such interesting times.
- Senior Technologist, Bray Leino Group
If you haven't bought a copy yet, just head over to Amazon…
June 19th, 2007 at 5:51 pm
Hi Anastacia,
I want to second that remark. I have been subscribed to your blog for a while and it has really made me so much more aware of what teens are up to, both online and in real life! Thanks for all your hard work!