This is it -- the Ypulse College Mashup kicks off in Santa Monica tomorrow evening. Alli and I will be flying down south tomorrow morning so there will be no posting for the rest of the week (we'll be back on Monday -- we're also upgrading our blogging software to MT4 so I get to learn a whole new interface - yee haw). We do have a volunteer who is going to blog a recap of the event for next week (yay!) and another volunteer who will be snapping photos to post on Flickr.

If you have clicked on the registration, but haven't quite made it through, here are a few more reasons to do it "Law & Order" style -- ripped from the headlines:

MTV Heads Off-Campus - "MTV'S ON-CAMPUS NETWORK IS NOW expanding to areas near campus. The place-based network, available on some 750 colleges, has reached deals with a range of MSOs to carry it, looking to reach students living outside the dorms." (Media Post, reg. required)

Ask mtvU's General Manager Stephen Friedman about their latest move...

Studies: Arrogance not rampant among young - "The popular view that young people are more self-absorbed than ever thanks to their parents' fixation on self-esteem stands challenged by two large new studies."

Jean Twenge, author of Generation Me, is behind the study that made this view "popular." Find out what she thinks of this new research.

WSJ's website adds Facebook widget - The Wall Street Journal has just accepted Facebook's request to be online friends. Plus This Should Be Your Mantra: Be Everywhere - Being in the news business requires a great degree of flexibility, and the ability to adapt and change quickly. Too often, papers don't make passing grades on keeping up.

Find out more about "the new news" including Current TV's new social news Facebook application, the "impact" of MySpace Impact, what Newsweek hopes to accomplish with Newsfreak and why Yahoo! News succeeds in reaching college students.

Hope to see you there!

Posted by anastasia