Get 'Mortified' (online! Those merry players with a permanent case of arrested development are now creating videos of mortifying stories for the web)
- New 'Truth' ads (I mentioned yesterday are online here. Sort of like snarky Disney)
- Like I'm totally IM'ing you later (new study says IMers beginning to write like Valley Girls. I like say like way too much - thanks Andrea!) (Discovery News)
- remember 2 vote (text message reminders do work, according to this study) (Textually)
- BBC Three (the Beeb's youth network rebrands and becomes the only non-news network to simulcast online) (Marketing Week UK)
- Will Dov's lawsuit hurt American Apparel? (Marketplace explores whether Dov Charney's sexual harassment suits from former employees will take its tole on the brand in a market where all teen apparel is taking a hit)
- Calling all Flash game developers (MochiAds is running a design contest with Gaia Online - winner gets a nice chunk of change. Unfortunately, you have to be 18 to enter. Plus PBS's Wired Science is running an online video contest for teens)
- ugc video viewing (on the rise, helped by semi-pro and pro content) (MarketingVOX)
- Broadway to turn green (Shrek, the musical, debuts in Seattle.)
- Coachella lineup (is here....evidently classic rock is still cool - Pink Floyd?)
P.S. 9 days until the Ypulse College Mashup...
Posted by anastasia
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Comments
RE American Apparel
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ASHLEY MILNE-TYTE: This is the fourth time Dov Charney has been accused of sexual harassment, but the first time a case has made it to court. His accuser says, among the things we can repeat on air, that he used degrading language towards women, and wore only his underwear in several meetings with her. But retail consultant Patti Pao says just look at the company's ads. Any potential employee must realize political correctness doesn't apply at American Apparel.
PATTI PAO: When you go work at a company you have to fit with their culture. The culture doesn't fit with you. I'm not excusing it by any stretch of the imagination, because I think it's actually kind of hideous, but that is part of the culture of the company.
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Firstly, the idea that men should wear pants in an office is common sense, not "political correctness."
Secondly, we have federal laws against sexual discrimination, which include a ban on "hideous" behavior of the sort the plaintiff says took place.
Good luck to the plaintiff.
Posted by: Eric Jaffa | January 22, 2008 1:47 PM