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Ypulse

Daily news & commentary about Generation Y for media and marketing professionals

« Young, Privileged 'Pretty Babies' | Main | Ypulse Guest Post: 'The Hills' Are Alive...With Self Esteem? »

April 7, 2008

Ypulse Essentials: Facebook Chat, 'Dance On Sunset,' Teens Engaged In Election

ourWorldourWorld (another virtual world for tweens -- with lots of games. And speaking of games or advergames, Double Fusion is teaming up with Doppelganger's teen virtual world vSide to add...more brands! It's just like real life)

- Facebook launches chat (in "a few networks." Plus Virginia schools now teaching Net safety lessons...and it sounds like it's primarily focused on predators) (Inside Facebook) (Associated Press)

- More video content going mobile (like Hannah Montana...but not so many young people, at least in the 18-34 age range are watching) (Multichannel News)

- Speaking of age and watching (evidently you don't have to be young on TV to attract a young audience according to this article. Still the tweens will be more likely to watch Nick's new "Dance On Sunset" than Sam Waterston in "Law & Order") (Seattle Times) (New York Times, reg. required)

- Boob tube in the bedroom (breeds unhealthy habits for teens. I was shocked that 62 percent of teens in this study had a TV in their bedroom. I want to see a similar study on computers in the bedroom - thanks Andrea!)

- Game on... (too long? This story argues it's a fine line separating fun and "addiction" when it comes to video games)

- 'It's Complicated' (photos from It's Complicated: The American Teenager, by Robin Bowman -- black and white and done in a photojournalism style. Very different from Franzini's 100 Young Americans. Plus a new doc about young women and presidential politics called "What's your Point, Honey?" Trailer is here - thanks Andrea!) (NPR) (Dane101)

- Free prom dresses (Hearst launches DonateMyDress.org. Plus Gen Y craves "green" fashion) (Media Post, reg. required)

- To The Fallen (interesting "Consumed" column on a record label hoping to remind us that there's a war going on) (New York Times, reg. requried)

- Social studies/civics teachers say... (teens are engaged in this election and captivated by guess who? Yep. Obama) (Houston Chronicle)

- Teens still love big brands (BrandWeek on the Habbo study - yours truly quoted)

P.S. I wrote these Sunday night so if I missed something big and obvious, that's probably why. Though sometimes I just miss big and obvious stories anyway. Remember, Ypulse will be back on Wednesday.

P.P.S. I've been getting these interesting comments on my old interview with Gaia's CEO Craig Sherman. Evidently there are some unhappy [older] Gaians.

Posted by anastasia


Education | Gaming | Music | TV | Tweens | Web | Wireless

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