Youth Are Rocking The Vote 2.0 Style @ The Ypulse Mashup

Today The Pew Internet & American Life Project reported that "two-thirds of internet users under the age of 30 have a social networking profile, and half of these use social networking sites to get or share information about politics or the campaigns." They also found that "young voters are helping to define the online political debate; 12% of online 18-29 year olds have posted their own political commentary or writing to an online newsgroup, website or blog."

With the presidential election fast approaching in November, the issue of youth engagement in politics couldn't be more relevant, which is why we decided to integrate this timely topic into the Ypulse Mashup this July. In the main program, it is the focus of one of our keynote sessions. MTV's Ian Rowe, Senior Vice President, Public Affairs and Strategic Partnerships will be joined by Carl Brown, California Citizen Journalist, MTV Street Team '08 to talk about how MTV is leveraging technology to encourage youth participation in politics.

We're also tackling the issue in one of our pre-conferences, Building a Youth Movement, with a panel featuring Jaime Contreras, Outreach Coordinator, GenerationEngage, Ben Rigby, Co-Executive Director, Mobile Voter and Heather Smith, Executive Director, Rock the Vote and moderated by Aria Finger, CMO of Do Something.

Whether or not you're a political junkie or even interested in politics — as media and marketing professionals, you can learn from what has worked to engage youth in politics and apply this learning to your own campaigns. Time is running out so register today!

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