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Ypulse

Daily news & commentary about Generation Y for media and marketing professionals

« Ypulse Interview: Hannah Bailey, 'American Teen' | Main | Capturing The Teen Shopper's Heart...Fast! »

July 2, 2008

Ypulse Essentials: Retailers Going For Millennials, Virtual World Challenges & More

Note from Anastasia: I am taking a much needed holiday beginning tomorrow. More Ypulse goodness on Monday. In the meantime, surf the archives, send us news tips, post a comment, and if you haven't, register for the Ypulse Mashup -- it's less than two weeks away!

Miley CyrisFashion retailers want what Miley has (i.e. Millennial appeal) (Women's Wear Daily, subscription required)

- Insights on teens and movies (interested piece from a Variety writer who visited a local high school)

- 'Hard Times' (doc about a Baltimore high school coming to HBO and DVD)

- 7-Eleven says... (kids drinking up Slurpee Nation online) (CS News)

- Real issues in virtual worlds (the L.A. Times, reg. required, discovers virtual goods theft, cyberbullying and other challenges for kids and companies running virtual worlds)

- New world from Neopets creators (plus two more new ones for tweens: Tootsville and Kiwi Heroes) (Wired) (new worlds via Izzy Neis)

- The next copyright fight (P2P textbooks) (Ars Technica)

- NPR explores viral videos (the good, the bad, the fake. Plus new vids in response to the "hands free" laws in CA and WA) (TrendHunter)

Posted by anastasia


Campus Marketing | Fashion | Marketing | Movies | Tweens | Web

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