Ypulse Essentials: Brenda's Back, 'Greek' Uprising?, 'Pretty In Pink' Game
Posted by anastasia on 07-22-2008
'Gossip Girl' back online (didn't increase TV ratings - more evidence that we need a new advertising model for younger audiences) (TV Week)
- Brenda's back (more old school "90210" alum join new "90210." Some greeks protest "Greek" — a petition from some sorority and fraternity brothers and sisters protest the way the Greek system is portrayed on the ABC Family Hit. Plus MTV buys College Humor show and lets viewers help select VMA nominees) (Gawker)
- 'Friday Night Lights' (the plan for the Direct TV/NBC split. As a "hard core fan" with Comcast, I can tell you I will be surfing the torrents to watch) (BrandNoise)
- Win a 'date' with Miley (why does this just sound creepy?) (FOX News)
- Paramount launching girl games (based on its popular teen chick flicks like "Clueless," "Pretty in Pink" and "Mean Girls" — shoot the richies? I am not optimistic about these) (dose.ca)
- Facebook redesigns (the goal is to help Gen Yers "clean up" their profiles for professional networking, but why not allow users to group friends, family and colleagues, i.e. different versions of your profile for different types of "friends"? Ok, I'm definitely not a power user and haven't organized my friends into different "friends lists," see comments.)
- People power (interesting post about this generation's love of crowd sourcing - see also an older Inc. piece on Threadless)
- 'Delicious happiness' (the definition of Coke's brand name in the Mandarin dialect - company leverages social media and crowd sourcing — design a virtual Coke bottle — in its Olympics campaign. Plus Coke may have Lupe but Pepsi is rolling out "blue carpet" DJ events to connect with urban youth.) (BrandWeek) (AdWeek)
- New Forrester report (on Gen Y/tech) (Boston Globe)
- SuperJam (it's a jam company started by a teen guy — he does charitable stuff for the elderly, too - love it)
- Chicano rap (academic book exploring this genre — one more reminder of how hip hop is global and interpreted in many ways by different communities) (Thug Life Army)
July 23rd, 2008 at 9:03 am
Facebook does allow you to group friends and have different profiles for each group. Anybody who friends me who is work related sees a different profile than my actual friends.
You just add friends to a friend group and then set the privacy settings accordingly. It's easy to do, although I haven't found a way to view what the profile looks like for different groups.
July 23rd, 2008 at 9:44 am
Hey Willy — You're right, it exists! I guess the problem for me is doing it after the fact and that it's not super obvious or at least it wasn't to me. You have to have the foresight to find the "friends lists" feature and then organize and adjust as you go. Once you have added a couple hundred "friends" organizing them into these lists seems like a somewhat daunting task.
July 23rd, 2008 at 11:16 am
You're right, it's a total pain in the butt to do it after the fact.
I'm doing a job search experiment with some of my site's readers, and running it through a secret Facebook group. I had to friend them to invite them to the group, so I made a special Friends List and put them on the list as I added them. That was easy, but I tried making a list of friends from high school after the fact (so it's easy to send out invites for events) and gave up after 5 minutes. It was too much work.