"Anastasia Goodstein's Web site has become an essential stop for marketers looking for insight into youth culture." - BusinessWeek
"In its eight- month existence, Ypulse has become a must-read for fans, from Seventeen magazine's editor in chief, Atoosa Rubenstein, and Aaron Cohen, chief executive of teen marketing powerhouse www.bolt.com, to youth ministers and librarians trying to gain insight into youth culture." - The San Francisco Chronicle
"Teens, meet Anastasia Goodstein. She's 33 and it's likely she knows more about your generation than you do. Marketing and media professionals, meet Generation Y, the first to not know life without the Internet. Anastasia makes such introductions daily on Ypulse, where she blogs news and gossip on Gen-Yers. Pros targeting teens are very interested. So are counselors and youth leaders. Come to think of it, so are we." - USA Today
"Want to know where Usher's new summer camp is? Then head to Ypulse, a fun purple and red site whose beat is marketing to the Y generation, those born in the 1980s and 1990's. This cohort is estimated to be at least 60 million strong in the U.S. Writer Anastasia Goodstein packs this site with news and commentary about the preferences, fads and trends of teenagers." - Forbes
Goodstein, who has been involved with youth content at Oxygen and AOL (she hasn't always worked for the guy who created the Internet), uses her youth-oriented eye to round up news on what's cool with teens. - Fast Company
Anastasia Goodstein writes Ypulse, a youth trendspotting blog from her San Francisco apartment every morning. Marketers from major brands and editors of major magazines can't wait to log on and read it. - Boston Globe
"On Anastasia's blog, Ypulse, those seeking to induce spending in the Gen Y set can get daily tips and insights into the teen-ish mind. Yikes!" - SFist Interview
"It's not really a surprise that Anastasia Goodstein (MJS99), one of the first three students to concentrate in New Media at Medill, embraced the world of blogging..." - Medill Alumni Magazine, Spring '05, "BlogsGo Mainstream"
"I think your newsletter is cool and it's the only one I subscribe to for what it's worth." - Atoosa Rubenstein, editor-in-chief, Seventeen
"For advertisers, Ypulse is the #1 site to reach youth marketing industry decision makers." - Adam Salacuse, CEO/President, Alt Terrain LLC
"Got a teenager in your focus group—or living room? If so, you could learn a lot from reading Anastasia Goodstein’s blog Ypulse. Goodstein covers media by, about and for teens and 'tweens. Working with a growing staff of teen editors (see bottom of page), Goodstein's blog is the only one Seventeen editor Atoosa Rubenstein says she reads every day." - Lisa Stone, Press Think
"As a teen -- and a teen writer, at that, I visit your site daily (... okay, sometimes more than daily) find the best teen-related news around." - Casey at Teen Fashionista
"I think your products (both site and newsletter) are great...so easy to digest, funny, and often really helpful." - Lindsay A. Berman, CEO, www.dirtyoldshirt.com
I'm a big fan of your smart, 'don't talk down to anyone no matter how old/young they are,' style..." - Jennifer Thomas, Executive Producer, Gurl2Gurl Productions
"I've been impressed by ypulse every time I've swung by." - JD Lasica, New Media Musings
"Need to keep up with the happenings of the yoots of America? Well, Anastasia Goodstein provides daily news and commentary about Generation Y for media and marketing professionals." - Ken Leebow, Blogging About Incredible Blogs
"Finally Anastasia Goodstein's Ypulse is getting some ink. The teen blog, responsible for influencing the likes of 12 and 13-year-olds and Jossip's BFF, Seventeen editor Atoosa Rubenstein, has it all: "teen news, commentary and marketing buzz on teens as well as features about youth media." - Jossip
"You've got smart, useful categories like Christian Teen Media, Gaming, Magazines, Music, Radio, TV, and Tweens! Your frequent YPulse Essentials posts are lovely smorgasbords of handy data & interesting stories! Your commercial media links are a spot-on primer to youth culture! You're geared towards 'media and marketing professionals,' so you may not even realize what a wonderful resource you are for teen librarians!" -- Sophie Brookover, Pop Goes the Library
"One of the more interesting online news sources I've come across in the past couple months is YPulse." - Nathalie Chicha, editor of GalleyCat
"YPulse is a terrific a micro media success story." - Steve Rubel, MicroPursuasion
"I LOVE YPulse!" - Tina Wells, CEO, Buzz Marketing Group
"Wow! What a great teen information site you have – you are to be congratulated! You seem to have hit on every important facet of the teen industry." - Jana Pettey, publisher/editorial director, justine magazine
"You do a great job of compiling information about youth culture." - Jennifer Waits, Consumer Insights Manager at Schwab Learning
"Everyone at CosmoGIRL! loves your website!" - Jackie Yodashkin, Susan Magrino Agency
"If I don't make it through my piles and piles of newspapers and the many, many online e-zines that I receive daily......I am mentally assured that if I just read YPulse......I have come to work PREPARED!" - Jayne Terry, director of marketing and promotions, TeenFreeway.com
"Very informative and comprehensive information." - Estelle M. Raboni, Web site administrator, Teenwire.com
"I love it and plan to put it on my handout of resources of good feminist orgs/sites." - Katie Wheeler, executive director, Girls' Coalition of Greater Boston
"Ypulse.com is a website designed for media and marketing professionals. As such, it serves as a great tool to understanding the Y-generation and the ways that marketers target them." - Center for Parent/Youth Understanding
"I just wanted you to know that I love your blog. My name is Richard and I work at the local public library. I really want to get back in touch with the tweens of our community but didn't have a clue about what they might like. Your blog and wonderful links have been fantastic. If only I could convince the management to change and begin to at least try and attract these kids to the library." - Richard Glady, Librarian, Scottsdale, AZ
"As the co-CEO of a boutique PR firm in NYC (primarily the video game space), we are always looking to zig when others zag, and incorporate true innovation into our campaigns. Your site/newsletter help spark many ideas." - Dan Harnett, HighWater Group
